The creation of a VIP Club for the group best clients (investors). The club is made of 4 meetings per years in the most prestigious french places and venues, with wine degustations, prestigious goodies a special guests, a monthly newsletter focused on investing, a website and a dedicated team for investing informations.
The ideas
- A club with high added value for ambassadors, to reward and retain VIP customers …
- Highlights and regular meetings in prestigious places,
- High-end goodies and rewards
- Achieve 3 goals:
> Initiate a new approach of Customer Relations
> Develop customer prescription
> Develop additional sales